Is your website working for you? (97% don’t!)
We take phone calls every day from business owners who have a website but it just does not work for them. It doesn’t generate them enquiries, the phone is not ringing and they don’t know why! Some have invested heavily in their website, expecting great results….and end up getting little or no return.
Insight Digital Media can help; we know that great design alone will never get you the results your business needs. Success takes the right combination of elements – great design, compelling copy and outstanding marketing– fused together to create a site that produces the results you really need; 3% of websites work brilliantly! Especially those built by Insight Digital Media.
So if you want a great website designed that’s going to generate you enquiries and get the phone ringing again simply call us on 0800 803 0826.
How is it that so many websites don’t work?
Most website designers understand the mechanics of how to build a site, but they don’t understand digital marketing or what a difference compelling copy can make to the effectiveness of your site. You end up with a website that may look good or even great on the outside, but the marketing basics are missing. They look great, designed with the mentality ‘if you build it they will come’ and they wont. They wont because the marketing basics are missing, if you want to know what these are here is a free 30-minute podcast – listen here
If you build it they wont just come
Simply put most websites can’t be found properly so the visitor numbers are to small to make a difference to a business. Secondly even in the rare occurrences we see where visitor numbers are acceptable the conversion rate from visitors to enquiries is terrible. Meaning people are visiting a site but not phoning or enquiring having visited it.
At Insight we specialise in sales and marketing, we write, design, develop and market websites that sell from the start. What’s more they don’t cost the earth either, in fact a silver site could cost you as little as £57 per month.
On the other hand…. 3% of websites work brilliantly! (Especially those built by Insight!)
Insight specialises in intelligent and measurable digital marketing. That means we understand how great design alone can never generate the results you are hoping for from your website. It’s a combination of elements that fuse together to create a great website that produces the results you need.
- First, we develop a deep understanding of your business and how it works
- Next, we establish your ‘Most wanted Outcome’ from your website
- Then one of our senior marketing copywriters works with you to write the text for each page of your website – compelling and persuasive words and phrases, all designed to generate the response you want.
- Next, the text is optimised by an SEO specialist whose task it is to find the keywords and phrases that people searching for your product or service might enter into one of the search engines like Google or Bing.
- Finally, the designer weaves the text into your web pages to create a site that has impact, a sense of urgency, and delivers your Most Wanted Outcome.
How can you be confident that our website designs will work for us?
In a word….Experience!
Insight has worked in sales and marketing for over 25 years and when it comes to finding ways to identify new clients, we have no equal. We understand what works and what doesn’t – and how to maximise the response you get by using the right words and phrases and great design in every website we create.
If you’d like to find out how you can transform your website into a generator of high quality prospects simply call us on 0800 803 0826.